Things are moving along nicely in the FB application world.  We’re quite excited about the rapid growth we’ve seen over the last two months and look forward to unveiling new features to Datepad and to our Facebook application.

So far we’ve hit the 6 figure mark and today we sit at 110,106 monthly active users which puts us as one of the more popular dating applications. From a development stance we continue to tinker with the communication we have with our members. It becomes a bit of a fine art as you don’t want to overdo things and spam your members nor do you want to give up getting users back to the site. We hate applications or web sites that send too many notifications and emails and, trust me, in this industry there are plenty of them, especially on Facebook.

With Facebook ’s new streaming API more developers are going to come up with clever ways of using the feed. We have implemented a new horoscope widget that isn’t growing exactly how we would have hoped but is driving traffic to the application. While the new stream capabilities will give many app developers the ability to drive traffic through the feed, dating is a personal experience and does limit a dating application’s ability to exploit the stream. We do have some great ideas in the queue and will share them with you in future posts.

We now have many competitors that are doing very well with the iphone application network and some of the new design ideas and apps are quite good. The future is, without a doubt, in applications and making your site and systems accessible through more than just one channel. Web sites need to be more than just a web site; social media is forcing us to become more of a brand than just a single domain. Setting it and forgetting it just doesn’t work anymore!.

As always we appreciate any feedback you can give us; on the site, our application on Facebook and anything else you wish to comment on.